Blog

Doctor Doctor, Why is my business not growing?

We explain why you need a Growth Marketing programme in order to bring your business to new heights

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How to Target your Customers with Facebook Advertising

We teach you how to use Facebook advertising to target the exact consumer profile you are selling to.

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How to Make A Strong Marketing Plan - Part II

Not all businesses recognise the need for a strong marketing plan. Sometimes marketing tends to be overlooked and neglected by management when it comes to budget and company cuts. Every business needs to create a marketing plan before they attempt to market their brand. Read PART 2 on how we can help your business create a strong marketing plan through our marketing strategy planning workshop. 

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How to Make A Strong Marketing Plan - Part I

Not all businesses recognise the need for a strong marketing plan. Sometimes marketing tends to be overlooked and neglected by management when it comes to budget and company cuts. Every business needs to create a marketing plan before they attempt to market their brand. Read how we can help your business create a strong marketing plan through our marketing strategy planning workshop. 

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How to show your boss results & make them love you

Some things never change. The eternal struggle of the marketing person carries on. People like us in the world over face a big problem with attributing their activity directly to closed sales. All the same questions are asked by the higher-ups, what are you spending? Why are you doing X and not Y? (Because of course they know better, right?) And most importantly, what is the company getting for it - how do we show return on investment.

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Your Logo is not your Brand

Design is a powerful asset that can help you communicate and differentiate your business. Branding plays an extremely important role in this, so why do some businesses fall short and limit themselves at just a logo design?

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The Importance of a Google Analytics Health Check for your Website

We are offering our clients an ‘Analytics Health Check’ package as part of our ongoing Digital Marketing support service here in Dara Creative. To explain this package further, we have provided brief snippets of information on each of the bullet points.

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The Benefits of a Website Landing Page for Your Export Campaign

Did you know landing pages can be a key tool for converting your international website visitors into potential sales leads? According to Marketingsherpa, 68% of B2B businesses use landing pages to get a new sales lead for future conversion. 

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Update: Google’s Mobile Search Algorithm Change

Is your website mobile friendly? The update to Google’s algorithm happening next week will likely affect your business. Here’s what you need to know...

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Google AdWords Announces Call-Only Campaigns

Are you using Google AdWords? If so, this bit of news might be of interest to you!

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